Marketing Manager

Posted on Jul 01 2020

8 Years

6500 monthly

Singapore

Experience: 8 years

Job Description:

  • Report to Sales & Marketing Director and lead a team of two to develop Brand, Category and consumer strategies based on business insights to ensure that brands sustain and initiate its relevance to current and future consumers to create added business value to the organization.
  • PORTFOLIO & PRODUCT PLANNING: Develops short, medium and long-term marketing plans, programs, promotions and campaigns
  • Initiates new product ideas based on Category trends and insights
  • Co-leads the development of integrated launch plans with the Channel Business Managers
  • Participates in the Demand Planning process
  • CONSUMER ENGAGEMENT: Develops and implements below the line consumer engagement programs that will support marketing plans
  • Manages consumer inquiries and complaints
  • Leads the development of shopper marketing strategies and programs
  • A&P AND P&L MANAGEMENT: Ensures that programs implemented by the Channel and Sales teams are financially sound
  • Works with the Finance Team to prepare A&P budget
  • Drives promotion and activities to sell hight GP SKUs
  • Monitors spending of the Sales & Marketing A&P budget to ensure no overspending

Salaryy: 6500 monthly

Industry: Marketing / Public Relations,Sales / Business Development

Certificates Required: Not Specified

No of vacancy: 1

Key Skills
analytical Jobs Campaigns Jobs Project management Jobs Powerpoint
Desired Candidate Profile

Education:

Bachelor Degree - Any

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